Tired of doing marketing research online? Well here is another option – leave the computer and hit the stores! Once you are there, don’t focus on you but focus on the customers. Look at what customers are buying, what are stores offering that’s attracting customers? What ideas can you get from them? What are stores offering as promotions and discounts? With this data you will learn a lot.
Having behavioral data is the best way of improving your knowledge of what people want and a great way to learn more about your target.
By doing this you will see some interesting customer behavior that you wouldn’t be able to find online, so if you’re tired of doing online marketing research... leave the computer and hit the stores. This way you will learn new things about your customers you would never find online!